Showing the baby inside by revealing it outside
Since Evian’s baby commercials became so popular, why not expand on them? Evian’s creative print ad campaign features people (real people, not models) in t-shirts featuring baby bodies. I think this concept works in an advertisement, but if people wore these t-shirts in real life, I’d wonder how they arrived at their decision. I suppose it’s a clever idea, but what does the t-shirt say about its wearer? What does it all mean? (via Freshbump)



August 17th, 2010 at 1:02 am
Great post for newbies like me! Waiting to come back for your next article.