Creative droppings
The mothership of creative agencies, Big Spaceship had a recent blog post that I really loved and wanted to throw on here. And while it’s not a book, the post had me thinking, “damn, that’s interesting”.
“It’s all about understanding the behavior of things, to see if relationships from different subjects are puzzle pieces that can fit together to form new shapes with weight and depth. It’s not insta-smartification; just another way of thinking and articulating a point, ideally an original one. Don’t count yourself with the sheep. It will only make your audience fall asleep.”




