advertising creative | November 12th, 2008 by holidaymatinee
The Nike foundation and Wieden + Kennedy produced this brilliant TV spot, The Girl Effect. It illustrates the powerful social and economic change brought about when girls have the opportunity to participate in their society. A-M-A-Z-I-N-G!
advertising products | November 11th, 2008 by holidaymatinee
Props to Coke for taking home the Platinum Pentaward 2008 for Best Package Design in the category of beverages. It’s hard to argue with this as they keep it fresh by returning to the basics.
This clever marketing campaign comes from BBDO in New York. Over 20 college area pizzerias were supplied with The Economist-branded pizza boxes. Each one reinforces the “Get a world view” platform with a pie chart that applies to pizza consumption. Brilliant! [via IbelieveInAdv]