It’s inspiring to me when such a small, simple thing can produce a massive and worthwhile effect. Who doesn’t want to do good? Especially when it involves not having to add anything to your daily routine but rather altering it slightly. That’s the premise behind Fairtrade Foundation’s new campaign. For two weeks, they’re encouraging the nation to swap the products you normally buy and replace with Fairtrade ones. That’s it. So simple yet so reminding of how us as consumers can truly shape the outcome of the world. I applaud changemakers such as Fairtrade Foundation and encourage others to use your wallet to make a stand.