Whoa! I sure didn’t need to spend much time on the Aviator Nation website before being entranced by their hoodies. Everyone knows great marketing is not just the product, but how you tell the story and let’s just say these guys have sold me with their lifestyle photography that makes me miss my Southern California days. I’m normally someone that enjoys dark tones, but am straight up loving the colors in these. The only thing holding me back is the hefty price tag, but sometimes you just have to say screw it and pick up the things you like. That or just enter their giveaways.