Illustration is hot shit right now. Two weekends ago, evian took live-tweeting to a whole new level by providing illustrated coverage of South Beach’s Wine & Food Festival and now Vans is debuting their Vault line with an illustrated lookbook. …
Tag: evian
Showing the baby inside by revealing it outside
Since Evian’s baby commercials became so popular, why not expand on them? Evian’s creative print ad campaign features people (real people, not models) in t-shirts featuring baby bodies. I think this concept works in an advertisement, but if people wore …
The most watched commercial of 2009
Evian’s roller-skating babies got the most views of any commercial posted on YouTube in ’09. After one take, you can see why.
Paul Smith makes Evian water cool again
Paul Smith just made Evian cool again. Seriously, it’s amazing what package design can do to influence your buying habits. The limited edition collection will be available at restaurants more expensive than I can afford beginning in November 2009. More …